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CRM System

Custom SoftwareClient: Sales ProYear: 2022Duration: 7 months
CRM System

Overview

A customer relationship management system for sales and marketing teams to manage leads, track interactions, and analyze customer data.

The Challenge

Sales Pro was losing potential deals due to inefficient lead management and lack of visibility into the sales pipeline. They needed a CRM system tailored to their specific sales process and integrated with their marketing tools.

Our Solution

We developed a custom CRM system with lead scoring, automated follow-ups, email integration, and comprehensive analytics. The system provides a 360-degree view of customer interactions and includes mobile access for sales representatives in the field.

Results

  • 35% increase in lead conversion rate
  • 25% improvement in sales team productivity
  • Reduced sales cycle length by 20%
  • Better alignment between sales and marketing teams
  • Improved customer retention through better relationship management

Technologies Used

ReactNode.jsMongoDBExpressGraphQLRedisAWSTwilio API

Gallery

CRM System - Image 2
CRM System - Image 3
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